Our Heritage
since 1974, at the center of today's Hurom, only nature and health exist.
“The World’s First”
Relentless Commitment to Health
“How can we help people consume fruits and vegetables in a healthier way? This question drove us through thousands of tests and extensive research. The result of our unwavering dedication to health was the creation of the world’s first juicer.
Yet, we didn’t stop there. Guided by our belief in preserving the natural color, taste, and nutrients of fruits and vegetables, we pioneered the world’s first slow juicing technology—extracting at low speed and temperature to fully retain their nutritional benefits.
“Through Technology”
Health Made Easy
“We realized that if using a juicer is inconvenient, it would ultimately discourage people from maintaining healthier life. That’s why we focused on making our product easier and more convenient for people to use, aiming for greater accessibility through continuous research and development.
This dedication led to the creation of the ‘Multi-Screw,’ which combines the screw and filter into one, simplifying the process of changing filters, assembly, cleaning, and storage.
The reason we continuously pursue tests and research is simple—our commitment to creating the most practical and superior products, so more people can live healthier lives.
Key parts
Mega Hopper
Capable to contain whole fruits and vegetables without the need for cutting
Auto-Cutting Feature
Handles everything from hard fruits to tough vegetables with ease
Filter Type / Multi-screw
Easily rinse under running water, thanks to its user-friendly designDurable and Safe Materials
Made from strong, safe materials for long-lasting use.
Haman
High-quality stainless steel.
East Hamman
Safe, high-grade Tritan used in baby products.
Sabic
High-strength, high-elasticity, high-quality Ultem.
“The Original Brand”
Committed to Health
Since the 1970s, our dedication to health has earned us the reputation of being both the world’s first and a must-have for healthy living. By advancing innovative technology, we maintain our position as the leading juicer brand, always staying a step ahead of imitators.
150
Over 150 Patents Worldwide
37%
of Total Workforce Dedicated to R&D
Our Commitment to the “Health of Humanity”
“Thanks to the trust of 11 million consumers worldwide, who recognize our passion and innovation, our products have reached 83 countries, with cumulative sales surpassing 2 trillion won.
We will continue to expand our product line to ensure that people everywhere have diverse ways to maintain their health. This is our purpose and our responsibility for a healthier future.
